Free Visibility Audit
The Benfield Connection — Free Assessment
You Are Doing Marketing and Communications. But Are You Actually Visible?
The Visibility Audit reveals exactly where your brand presence is falling short — and the highest-leverage opportunities to fix it.
Assessment Scope
What This Reveals
In 10 questions and 10 minutes, you’ll get a clear picture of your brand’s visibility across the dimensions that actually drive market recognition.
Market Presence
How visible your brand is to the buyers and influencers who matter most in your market.
Executive Visibility
Whether your leadership team is showing up as credible, quotable voices in industry conversations.
Content & Search Authority
The degree to which your content creates inbound pull and positions you as the category expert.
Analyst & Media Relations
Your standing with the analysts, journalists, and publications that shape buyer perception.
Positioning Clarity
How sharply and consistently your differentiation comes through in every external touchpoint.
Competitive Share of Voice
Whether you’re winning the attention race against competitors in channels buyers actually use.
AI Visibility & Discovery
Whether AI answer engines surface and cite your brand — and how deliberately AI is built into how you market.